Germania programma di approvvigionamento
Trattare la Germania come un mercato di ingresso nell’UE guidato dalla conformità: gli acquirenti necessitano di tracciabilità GPSR, prove di conformità CE ove applicabile e di un modello doganale/IVA che preveda controlli doganali formali, anziché scorciatoie basate su pacchi di basso valore.
Particolarmente adatto a retailer, operatori di catene e proprietari di marchi che cercano approvvigionamento dalla Cina verso la Germania, preparazione alle normative GPSR e CE, e pianificazione delle importazioni basata sulle regole doganali dell’UE.
Per la Germania, la conformità è parte integrante della decisione di acquisto, ancor prima del prezzo: GPSR, CE, REACH, RoHS, IVA e procedure doganali definiscono il modello dei costi landed.
- Retailers
- Chain stores
- Brand owners
Pianifica tenendo conto del codice EORI, delle dichiarazioni doganali e dei controlli di conformità dei prodotti. L’UE ha formalmente approvato l’abolizione dell’esenzione dai dazi doganali per spedizioni inferiori a 150 € il 11 febbraio 2026, con un sistema transitorio di 3 € per articolo a partire dal 1° luglio 2026.
Compliance is the moat
GPSR applies from December 13, 2024, and CE marking is only valid for products covered by harmonized EU rules.
Low-value shortcuts are fading
On February 11, 2026, the Council formally approved the end of under-€150 customs-duty relief, with an interim €3-per-item system starting July 1, 2026.
The documentation stack is mature
EORI, REACH, RoHS, WEEE, and importer traceability create a repeatable import workflow for serious EU buyers.
- Confirm whether the SKU is covered by harmonized EU rules and needs CE marking.
- Build the declaration of conformity and technical documentation where required.
- Map GPSR, REACH, RoHS, and WEEE obligations by product category.
- Secure EORI and define the EU importer-of-record structure.
- Verify origin, HS classification, and landed-cost assumptions for Germany.
- Update pricing and margin models for VAT and the 2026 customs-duty reform.
GPSR is already live
Regulation (EU) 2023/988 applies from December 13, 2024, so safety, traceability, and marketplace incident handling are current obligations.
EUR-Lex GPSRLow-value duty relief is ending
The Council formally approved the removal of under-€150 customs-duty relief on February 11, 2026. An interim €3-per-item-category duty applies from July 1, 2026 until the new customs data hub is operational.
Council of the EUCE is conditional, not universal
The EU explains that CE marking only applies to products covered by harmonized EU rules, and the declaration plus technical file must be retained for at least 10 years.
Your Europe CE markingChemicals obligations stay importer-led
REACH affects EU manufacturers, importers, and downstream users, and substances at one tonne or more per year must be registered with ECHA unless an only representative is appointed.
Your Europe REACH FAQ- Choose a partner who can read both product compliance and customs data, not just freight terms.
- Ask how they handle CE evidence, test reports, and technical-file retention.
- Verify they understand Germany-specific importer responsibilities and EU-wide customs rules.
- Prefer teams that can revisit landed-cost models as the EU small-parcel duty reform lands.